On the occasion of World Cancer Day, P. D. Hinduja Hospital installed an eight foot ‘Ribbon’ in it premises to raise awareness and to support those battling cancer. As part of the activity, patients and visitors coming to the hospital were encouraged to pin ribbons to the installation, showcasing their solidarity against cancer.
In India, cancer is a rising concern as the projected number of cancer cases in India stands at 1.3 million, and deaths at 851678, with breast, lung and mouth being the most common ailment. The year 2022 amplifies the broad theme of ‘Closing the care gap’, focusing on recognising the inequities in cancer care around the globe.
With the eight-feet-ribbon installation, the hospital strives to show its support to cancer society and the patients who are undergoing treatments and become inclusive and better understand those affected.
Mr. Gautam Khanna, CEO, P.D. Hinduja Hospital & MRC, said, “P. D. Hinduja Hospital has always spearheaded public awareness campaigns on diseases like cancer. The Oncology department at the hospital has been regarded as amongst the best in the city and the country. We provide a holistic approach to cancer treatment including medical, surgical, radiation oncology backed with the latest technology and the best specialised doctors. We also have patient support groups to guide and motivate cancer patients to keep their spirts high during the tough days of the treatment. Through this activity, we aim to generate awareness and engagement amongst the general public and collectively make headway in reducing the impact of cancer in the society.”
World Cancer Day 2022 marks the first year of the new three-year campaign with the theme ‘Close the care gap’ that acknowledges the power of knowledge and challenges. This first year of a new three-year campaign raises awareness about the lack of knowledge and equity in cancer care. The campaign also establishes the impediments that exist for many people in accessing services and receiving the care they need – and how these barriers potentially reduce a person’s chance of surviving cancer.
About P.D. Hinduja Hospital & Medical Research Centre:
P.D. Hinduja Hospital & Medical Research Centre, part of the Hinduja Group, started as a clinic in 1951 and is today ranked as one of the leading multi-specialty tertiary care hospital in the country. For over seven decades, this institute has worked to ensure that world-class healthcare delivery is provided to all. It currently has two units, one
at Mahim with 400 beds and the other at Khar with 100 beds. Both the units are equipped with state of the art infrastructure and has on-board some of the best nationally and internationally recognized doctors. P.D. Hinduja Hospital, Mahim has always been an early adopter of technology in delivery of care; being amongst the first few hospitals in the country to bring in the most advanced fully integrated Robotics System, Gama Knife, Digital Broadband MRI with ambient themes, True Beam Linear Accelerator and more. Quality care being the focus, it was amongst the early few hospitals that has been accredited and certified by NABH, CAP, and ISO. It continues to partner with leading International Institutes, latest being an arrangement with The Division of AIDS (NIAID, NIH), U.S.A, to establish a center of excellence for infectious disease research in India. P. D. Hinduja Hospital has consistently been bestowed with several Best Multi-Specialty Hospital awards by different industry bodies. In the Newsweek World’s Best Hospital Survey in 2020 and 2021, it was ranked No.1 in western India, 3rd amongst private hospitals in India and 6th amongst all hospitals in India. On the Charity front, the hospital provides free or concessional treatment to the needy and also runs the Serve with Passion rural health programme, under which free healthcare services are provided to the tribal areas in Maharashtra.